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Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

Spinning Straw Into Gold

Spinning Straw Into Gold

The numbers are in on social media, and it's not looking like.. anything? As brands continue to pour more of their marketing budgets into the murky waters of social - and with ROI remaining elusive - we have to ask: Does social media marketing…

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Attack of the Emoticon

Attack of the Emoticon

Emojis are everywhere. In the last few months alone, companies have begun creating their own range of icons to promote a variety of products. How long they will last is yet to be seen, but it is clear that if used properly, emojis are one fast way to…

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Spark Quotes

The sad thing about behavioural economics is that you understand how fallible people are compared to what you want them to be. The good news is that it means that there are places for real improvement.

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Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2018 Spafax, a tenthavenue company

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