Aymar Jean Christian is an assistant professor of communication in the Media, Technology and Society program at Northwestern University. He edits his blog, Televisual, and is co-editor of the academic blog Hacktivision, both of which examine the future of television and web video. He has been published in Newsweek, The Washington Post, The Wall Street Journal, BusinessWeek and The Root and the academic journals Continuum, Transformative Works & Cultures and Cinema Journal.
The new Sex and the City movie has been skewered by critics, but bad writing isn’t the only thing tarnishing the beloved television brand. Media watcher Aymar Jean Christian looks at how the film’s producers bungled what the TV show excelled at…
Read on →Betting on a video going viral is a great way to set up your campaign for disappointment.
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