Dan Levy is the Editor of Sparksheet. He holds a Master's degree in journalism from Boston University and worked as a research assistant at the Berkman Center for Internet & Society at Harvard University, where he studied and scribbled about online media. Follow him on Twitter @danjl
The Sparksheet team was in Toronto last week for Dx3 Canada, a first-annual trade show and conference for digital marketers, advertisers and retailers. Our editor Dan Levy shares some key takeaways.
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Update: Check out our Sparksheet review of Dx3, Digital De-Siloed: Five Lessons from Dx3 Canada 2012, plus photo roundups from Day 1 and Day 2 on the Dx3 Digest. The Sparksheet team is heading to Toronto this week for Dx3 Canada, the first-annual…
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Nora Young is the host of Spark, CBC Radio’s show about the influence of technology on everyday life. We spoke to her about the relationship between content and community, and why she finds game mechanics…
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On behalf of the Sparksheet team, a heartfelt thank you to all our readers, contributors, advocates and friends for your support and engagement over the past year. 2011 was the year that Sparksheet evolved from an upstart marketing blog to a truly…
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You’re familiar with fan fiction and brand storytelling, but you’ve probably never heard of brand fiction – that’s because Helen Klein Ross made it up. We sat down with the woman behind social media sensation
With 15 years of multiplatform experience under her belt, Rosie Allimonos has produced content for such iconic BBC brands as Doctor Who and EastEnders. We caught up with her in San Francisco to chat about audience engagement, silo breaking, and why…
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Twitter, the world’s most popular micro-blogging site, has been touted as a new form of interactive journalism; news can be broken anytime, anywhere, by anyone – so long as the stories are under 140 characters. However, according to a…
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Content creators of all stripes came together this week for StoryWorld, an international gathering of transmedia storytellers. Our editor was on the ground in San Francisco and reports that there’s more to this story than you’d think.
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8 for 8! Last month we told you that Sparksheet was up for eight magazine awards this fall. Well, after our record-breaking seven-award haul at the Canadian Online Publishing Awards, we’re thrilled to report that we’ve just won lucky…
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Sparksheet headed to San Francisco for StoryWorld, the first-ever gathering of artists, brands and media outlets involved with transmedia…
Read on →The sad thing about behavioural economics is that you understand how fallible people are compared to what you want them to be. The good news is that it means that there are places for real improvement.
Curating the web.
Awards we’ve won
Gillian Woodrooffe said:
Cool Sophie…as I probably won’t watch the game…I get to check out the ads anyway…:- D
Super Bowl Ad Roundup
Raghuvanshi Rakesh said:
Rationality plays a very important role case in point is look at Dabur in...
Beyond Boomtown: Second Tier Cities in Emerging Markets Raghuvanshi Rakesh said:
We said this 7 years back! Market is moving to the palms of the customers and how ! it’s going to...
Emerging Markets Leap into Mobile
Jason Fonceca said:
I know I’m late to the party, but I really really enjoyed this, Aliyah. Luxury Brands sometimes feel...
When Luxury Brands Go Digital
Michael said:
Thanks Amanda. We’re huge fans of Shirky… a key inspiration for our company.
It’s Time to Focus on Tools of CurationOriginal Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2011 Spafax, a tenthavenue company
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