Caring About Content: Video Q&As with Carol Roth and Ben Grossman
Content is the secret weapon for any brand looking to tell (and sell) their story. We asked business strategist Carol Roth and Oxford Communications’ Ben Grossman to…
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About Dan Levy
Dan Levy is the Editor of Sparksheet. He holds a Master's degree in journalism from Boston University and worked as a research assistant at the Berkman Center for Internet & Society at Harvard University, where he studied and scribbled about online media. Follow him on Twitter @danjl
The Future of Branded Storytelling: Video Q&As with Tim Washer, Michael Margolis and David Knies
Telling stories is at the heart of what we do here at Sparksheet and it’s also the key to great marketing. We spoke to three BrandsConf speakers, Cisco's Tim Washer, Get…
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Marketing on the Inside: Video Q&A with JWT Inside’s Robert Fieseler
Before marketing themselves to the world, businesses need to foster their identities on the inside. We spoke to JWT Inside Senior Copy Writer Robert Fiesler about finding the right people to tell your…
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Advertising in the Digital Age: Video Q&A with Wunderman’s Nick Moore
As Executive Vice President and Chief Creative Officer at Wunderman New York, Nick Moore understands how media, marketing and advertising are being transformed by the digital revolution. We caught up with him…
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Making Out with Your Customers: Video Q&A with Saul Colt
Brand consultant and self-described "Smartest Man in the World" Saul Colt was one of BrandsConf's funniest presenters. We caught up with him backstage and asked…
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Five Lessons from BrandsConf 2010
After a month of creating content and conversations around the humanization of brands, we finally got to meet the rest of the amazing BrandsConf community yesterday in New York City. We’ll be posting tons of…
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Tweet Like a Monster: Q&A with @Sesame Street’s Dan Lewis
As Sesame Street’s new media director, Dan Lewis has the hairy task of giving the beloved children’s brand a monster human voice. We spoke to the @BrandsConf presenter about…
Branding Education: Q&A with Kyra Gaunt
Educator, musician and TED fellow Kyra Gaunt is one of @BrandsConf's most eclectic presenters. We spoke to her about the racial politics of social media and why universities need to act more…
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An Airport Finds its Voice: Q&A with @BostonLogan’s Lisa Allen Brown
In the run up to @BrandsConf, we’ll be chatting with a hodgepodge of conference presenters about how brands are becoming more human. And since we’re such aviation geeks, one of the first…
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Brands are People Too: Q&A with Jeff Pulver
On December 2nd, voice-over-Internet pioneer and conference curator Jeff Pulver launches @BrandsConf, an international event devoted to exploring the challenges brands face in the age of social media engagement.…
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