Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.
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Jamille Barreto is the Digital Production Manager at Spafax. Trained and licensed as a journalist in Brazil, she also holds a Master’s degree in Literature and Linguistics. Her research interests include semiotics, philosophy, psychology and politics.
We have a great opportunity to create narratives that show the world that Brazil is about more than samba, bunda [booty] and landscapes.
Transmedia, Brazil: Q&A with Maurício Mota
News and insights from our team.
Collaboration involves debate, yes, but people involved in collaboration should generally...The Pitfalls of Process: Why Work Culture Matters More
Eric Troy said:
I think that the fact that an argument can be made in defense of...In Defence of Greenwashing: How Brands are Driving the Environmental Movement
Hello Brad, Thanks for sharing this awesome post with some effective web design and marketing ideas.Web Design: Where UX and Marketing Meet
So true not all content is relevant for each website. Unnecessary information needs to be eliminated...The Challenges for Content Marketers in China
Dara Lin said:
Many marketers usually thinks that public relations and content marketing are different....Public Relations or Content Marketing? Wrong Question.