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  David’s Tea: The Brand and Business

David’s Tea: The Brand and Business

Tea is gaining grounds in North America's coffee culture and David's Tea is looking to expand and modernize the millennia-old industry. Jeff Swystun examines the standing power of this bold brand as it steps onto the stock exchange and transitions…

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Looking Back on Mad Men

Looking Back on Mad Men

When mass production coupled with mass advertising, people turned into “consumers” and products transformed into “brands”. Jeff Swystun takes a walk down memory lane with Mad Men.

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