Kunal Sinha is Chief Knowledge Officer at Ogilvy & Mather Greater China. A 22-year veteran of the advertising industry, he is a nine-time winner of the WPP Atticus award for original thinking in the marketing services. He has spoken at Cambridge University, Harvard Business School, Peking University and Syracuse University, and is the author of three books including the award-winning "China’s Creative Imperative."
China’s consumer class is on the rise, but visitors may still find themselves checking in to a “Marvelot” or shopping at a “Dolce and Banana.” In this month's feature article, columnist Kunal Sinha looks at China’s copycat problem and…
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As Sparksheet’s China columnist, Ogilvy & Mather’s Kunal Sinha gives us a first-hand look at the emerging Chinese consumer class. This month he reports on a hot summer day in Hong Kong – a city where the old and new worlds collide in unexpected…
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Checking in from China, Ogilvy & Mather’s Kunal Sinha reports on the new high-speed rail network that’s transforming the country for local business people, travellers, and expats like him.
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As Sparksheet’s China columnist, Ogilvy & Mather’s Kunal Sinha keeps tabs on China’s emerging consumer class. This time he fills us in on the Chinese Lunar New Year Festival, an annual countrywide pilgrimage in which both travellers and brands…
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Ogilvy & Mather’s Kunal Sinha checks in with the latest on China’s emerging consumer class. This time he shares insights from a lakeside holiday near Shanghai, where breathtaking vistas and historic gardens compete with Prada outlets and Papa…
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Ogilvy & Mather's Kunal Sinha checks in with the latest on China's emerging consumer class. Turns out Western hotel brands have a lot to learn about the art of storytelling.
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An emerging class of Chinese transumers should make big hotel chains take note: Modern comforts are no match for local hospitality. Checking in from China, Ogilvy & Mather’s Kunal Sinha warns the days of one-size-fits-all hotel rooms are over.
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