The Year of Mobile Monetization
The “Year of Mobile” moniker is a tired cliché, but 2011 may have been the year that brands actually started making money with apps. Polar Mobile's Marlon Rodrigues explains how they did it, and what…
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About Marlon Rodrigues
Marlon Rodrigues is Director of Alliances at Polar Mobile, where he is responsible for relationships with major device manufacturers, technology vendors and monetization partners. He is an alumnus of the University of Waterloo and was an early member of the Polar Mobile team, helping to grow their app portfolio from 2 apps to over 700.
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Accolades
Awards we’ve won
Folio Awards 2011
- Eddie Award, Best Online Column, B2B (Print in Digital Clothing)
Canadian Online Publishing Awards 2011
- Best Online-Only Site
- Best Web Design
- Best Blog
- Best Use of Social Media
- Best E-Newsletter
- Best Mobile-Optimized Site
- Best Article or Series (Brand New Havana)
National Magazine Awards 2011
- Silver for Best Digital Design
Webby Awards 2011
- Webby Honoree for Best Business Blog
Canadian Online Publishing Awards 2010
- Best Overall Online-only Website
- Best Online-only Article or Series (The New Yorker On Brand)
- Best E-Newsletter
- Best Mobile Application
W3 Awards 2010
- Corporate Communications (Silver)
- Public Relations (Silver)
- Blog Newsletter
Boomerang Awards 2010
- Best use of a blog
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