Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.
Sharon Napier is the founder and CEO of Partners + Napier, a creative ideas agency that builds brands from the ground up. She is also a member of the global strategic leadership team at independent agency network Project: WorldWide. Follow her on Twitter: @sharondnapier.