Toby Murdock is co-founder and CEO of Kapost, which provides online newsrooms to content publishers. Kapost customers include Fortune, The Discovery Channel and Consumer Reports. Toby can be reached at: toby [at] kapost {dot} com.
Whether you’re a magazine editor or a content marketer, you’re probably managing more content with fewer resources than ever. Kapost CEO Toby Murdock suggests it’s time to invest in new, more efficient online newsrooms.
Read on →If you’re going to do a corporate blog, the first question is, "Why?"
Kristina Halvorson
Questioning Content: Q&A with Kristina Halvorson
News and insights from our team.
anna said:
Collaboration involves debate, yes, but people involved in collaboration should generally...
The Pitfalls of Process: Why Work Culture Matters More
Eric Troy said:
I think that the fact that an argument can be made in defense of...
In Defence of Greenwashing: How Brands are Driving the Environmental Movement
Fakharuddin said:
Hello Brad, Thanks for sharing this awesome post with some effective web design and marketing ideas.
Web Design: Where UX and Marketing Meet
Gee said:
So true not all content is relevant for each website. Unnecessary information needs to be eliminated...
The Challenges for Content Marketers in China
Dara Lin said:
Many marketers usually thinks that public relations and content marketing are different....
Public Relations or Content Marketing? Wrong Question.Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2017 Spafax, a tenthavenue company
Back to the top ↑