Branded Content + Entertainment

Facebook launches “Places” feature with a promo video that breaks down the “why” of check-in better than Foursquare ever did.

Forget location, people would rather check in to their favourite TV show.

How retail brands are engaging consumers by telling stories.

Airlines + Travel Marketing

Delta starts selling flights on Facebook.

United-Continental merger has brand loyalists feeling blue.

New FLYSmart airport app blurs the line between outdoor advertising and mobile media.

Media + Magazines

Will ads in books save the publishing industry…or destroy it?

Best-selling author Seth Godin cuts out the middle man; Tippingpoint Labs’ Andrew Davis says businesses should follow suit.

As baby boomers age, an American retirement magazine thrives.