You may have noticed some small tweaks to Sparksheet’s design in recent days. While they may seem cosmetic, these changes are part of a larger effort to make sure our content works on a variety of screen sizes, from the smartphone in your pocket to the HD TV in your living room.
Responsive web design is the sweetheart of the web design community right now, and with good reason. It allows publishers to be cross-platform without sacrificing content or redesigning from the ground up every time a new device comes out.
Ethan Marcotte first coined the term last year, but this design philosophy has gained a lot of steam recently (check out the newly-designed Boston Globe website), and there’s no doubt that it will become the standard as more and more connected devices come out.
Really, did you think everyone would just make an app for every single website on every single device?
We first decided to take the plunge into the unknown with this approach for our redesign in June, but now we’ve really tightened the screws. Since our fastest-growing audience segment consumes Sparksheet content via mobile device, it only makes sense that our on-the-go users get the experience appropriate for them.
To test out the responsiveness of the site (without fishing out your phone), simply resize your browser by dragging the corners of the window. Notice how the elements on each page shift as the browser changes sizes, while our carefully-curated hierarchy stays intact.