Comments on: Engagement Checkup: Airlines on YouTube

By: 5 Reasons Social Media is so Explosive « Direct Marketing Observations

5 Reasons Social Media is so Explosive « Direct Marketing Observations — Wed, 11 Aug 2010 13:32:18 +0000

[...] love to talk and tell others about train wrecks for companies and [...]

By: Social Media Stardom -- How to become a star brand on Twitter and get return on engagement | Sparksheet

Thu, 22 Oct 2009 17:30:07 +0000

[...] fans and 750,000 followers on Twitter. Southwest also has a presence on Flickr, LinkedIn, and YouTube, and its own innovative blog. Recently Southwest’s social media gurus energized their Twitter [...]

By: Above and Beyond: Airplanes ARE social media- User Experience/Interaction Design Inflight | Sparksheet

Wed, 26 Aug 2009 17:40:22 +0000

[...] are clearly made for each other. It’s not just about Facebook pages, Twitter accounts and YouTube channels. Airlines like Virgin Atlantic are doing ground-breaking work around chat rooms, multiplayer games, [...]

By: Camilla Falkstedt

Camilla Falkstedt — Tue, 25 Aug 2009 08:24:20 +0000

@Sparksheet – Engagement Checkup: Airlines on YouTube – http://tinyurl.com/nlwkwd

By: Miles Courtney

Miles Courtney — Thu, 13 Aug 2009 20:02:04 +0000

I wonder how much damage the video has really done. Sure, the social media trolls are having a field day with it, but I have a feeling most people just search for the cheapest flight at a given time and press “book.” United can afford to be arrogant so long as its flights are cheap and its customer service half decent.

By: Andy Ershow

Andy Ershow — Thu, 13 Aug 2009 19:50:52 +0000

Totally agree. United really dropped the ball on this one. While a video extravaganza would be awesome, a simple public apology and a sense of humor about the whole thing would go a long way. Apparently United has been in touch with Carroll personally, but this is now a public issue and demands a public (and equally creative) response.

By: Southwest Airlines

Southwest Airlines — Thu, 13 Aug 2009 15:12:54 +0000

I love getting these kinds of checkups! @Sparksheet – Engagement Checkup: Airlines on YouTube – http://tinyurl.com/nlwkwd

By: Shashank Nigam

Shashank Nigam — Thu, 13 Aug 2009 01:48:21 +0000

A very good compilation of airlines on YouTube, by @ danjl . Great read! ( http://bit.ly/758HO )

By: Untangling the Social Web: Q&A with Adam Metz - return on engagment | Sparksheet

Wed, 12 Aug 2009 04:44:33 +0000

[...] his guitar. The video went viral, the mainstream media picked up the story, and United’s online image seems to have suffered a serious blow. If United were your client, how would you advise them to [...]

By: Raymond G Girard

Raymond G Girard — Tue, 11 Aug 2009 14:14:50 +0000

A LOT more than broken guitars… have a look at what airlines are up to on YouTube http://is.gd/2bONi