This week on Twitter, Air New Zealand (@flyairnz) receives major kudos for two videos that have gone viral on YouTube. The first is a bare naked take on the aircraft safety video, in which the cabin crew sports nothing but body paint “uniforms.” The second is a music video filled with giddy Air New Zealand employees belting out the airline’s rugby song from various hubs around the country. The safety video alone has more than 4 million views on YouTube, which is an incredibly impressive return on engagement (ROE) for a relatively small airline.
Plus, a self-professed airplane geek shows off his collection of Southwest Airlines (@southwestair) cocktail napkins and Virgin Atlantic (@VirginAtlantic) earns passenger props for its Guns n’ Roses playlist.
Favourite Airline Tweets: Week of July 20
RT @Sparksheet: New on Sparksheet: Engagement Checkup http://bit.ly/186zbL Which airlines connected with customers on Twitter this week?
RT @Sparksheet: New on Sparksheet: Engagement Checkup http://bit.ly/186zbL Which airlines connected with customers on Twitter this week?
favourite airline tweet of the week @Sparksheet – Engagement Checkup: This Week on Twitter – http://tinyurl.com/mzztvn