Powered by Spafax

Sparksheet is an award-winning multiplatform magazine. We explore how brands are using different platforms to get relevant content to the right people wherever they may be more.



Follow Us

Sparksheet Monthly

Subscribe to Sparksheet and receive our free e-newsletter on or near the first Tuesday of every month.

Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

The News Social Network: Q&A With De Correspondent’s Rob Wijnberg

Upon its launch in 2013, the Dutch site De Correspondent was hailed as the year's most interesting…

Keep Reading →

Paying for Attention: Q&A with Chartbeat CEO Tony Haile

It’s never been easier to measure digital content. Deciding what metrics actually matter is…

Keep Reading →

Making Media Matter: Q&A with Corey Ford

Corey Ford is director of Matter, Silicon Valley’s only incubator and accelerator for media…

Keep Reading →

How to Assemble a Content Brand: Q&A with IKEA’s Alia Kemet

Ikea has been embracing branded content on the web longer than most brands have had social media…

Keep Reading →

Bringing Performance to Market: Q&A with Paul Roetzer

Business leaders recognize the need to measure marketing outcomes, but few feel confident enough to…

Keep Reading →

When Content Checks In: Q&A with Marriott’s David Beebe

With the launch of its global content marketing studio, can Marriott International become a leading…

Keep Reading →

Destination Marketing: Q&A With Expedia’s David Doctorow

In our latest Q&A, David Doctorow, SVP global marketing at Expedia, tells us why push rules,…

Keep Reading →

The Rise of Multichannel Networks: Q&A With BroadbandTV’s Shahrzad Rafati

As viewing habits change, media companies new and old are vying for ad dollars by building and…

Keep Reading →

A Royal Social Strategy: Q&A with KLM’s Karlijn Vogel-Meijer

In the aviation industry KLM Royal Dutch Airlines is the social brand to beat. We spoke with KLM's…

Keep Reading →
View all Q&A articles

Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2015 Spafax, a tenthavenue company

Back to the top ↑