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Leading by Design: Q&A with The Boston Globe’s Miranda Mulligan

Last year The Boston Globe suddenly shed its old media reputation by launching what’s been called…

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Demystifying Creativity: Q&A with Jonah Lehrer

We all get epiphanies, but why? In his latest book, Imagine: How Creativity Works,…

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This is Your Brand on Yelp: Video Q&A with Crystal Henrickson

With 66 million monthly visitors and a valuation of more than $1 billion, Yelp is North America’s…

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Events Go Virtual: Q&A with Cisco’s Dannette Veale

What happens when you mix a global networking technology leader with virtual events? As Cisco's…

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Beyond the Red Border: Q&A with Time Magazine Design Director D.W. Pine

As Time Magazine’s Design Director, D.W. Pine has brought the 90-year-old news magazine into the…

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Listening to the Web: Video Q&A with Radian6′s Jon McGinley

What do President Obama, MTV and Southwest Airlines have in common? All are clients of social media…

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Sparking Community: Q&A With CBC Radio’s Nora Young

Nora Young is the host of Spark, CBC Radio’s show about the…

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Brand Fiction Gone Mad: Video Q&A with Helen Klein Ross

You’re familiar with fan fiction and brand storytelling, but you’ve probably never heard of…

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BBC Goes Multiplatform: Q&A with Rosie Allimonos

With 15 years of multiplatform experience under her belt, Rosie Allimonos has produced content for…

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Spark Quotes

I think in the digital age, producers of content need to be everywhere the people are.

The Sparkbeat

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