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Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.

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Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

Frequent Flying: A “Class” Act

Frequent Flying: A “Class” Act

In the many-tiered world of business flying, even the supposedly elite get crammed into economy. Spafax's Fraser Ballard urges airlines to cut the class and offer frequent-flyers something tangible for their miles. more

Q&A Q&A With Word-Of-Mouth Marketer Ted Wright

Q&A With Word-Of-Mouth Marketer Ted Wright

Heard of Ted Wright? No? Well if you’ve ever flown with Delta Airlines, enjoyed a glass of Chocolate Milk or looked down the bar to see a moustachioed hipster drinking a tall can Pabst Blue Ribbon, you’ve been touched by his work. more

Special Presenting our free E-book: The Best of Sparksheet

Presenting our free E-book: The Best of Sparksheet

As you know, Sparksheet is all about engagement. We’ve filled plenty of pixels preaching about the importance of meeting customers, passengers, or readers in their medium of choice. So with the growing reach of e-readers and tablet devices, it only… more


Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2018 Spafax, a tenthavenue company

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