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Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

How Will We Watch Movies at 35,000 feet?

How Will We Watch Movies at 35,000 feet?

The world’s airlines must navigate a tricky path between “real world” mobility, and their massive investment in entertainment hardware and software. Spafax’s Jonathan Gilbert asks: How do you rationalize video in an irrational environment? more

  JetBlue Takes High-Speed Wi-Fi Airborne

JetBlue Takes High-Speed Wi-Fi Airborne

Inflight Wi-Fi has mainstreamed, but not all airlines are taking full advantage. The Cranky Flier, Brett Snyder, looks at the dynamic world of inflight entertainment and how JetBlue is leading the pack with unexpected partnerships. more

Advertising Why Brands Don’t Need More Ads

Why Brands Don’t Need More Ads

Programmatic may be the sexy new buzzword of the advertising world, but Purch’s Mike Kisseberth cautions that more automation can lead to more clutter. And when it comes to paid media on the web, less is best. more

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Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2017 Spafax, a tenthavenue company

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