Everyone knows the web runs on video but what about the technology behind it all? Spafax’s Jose Lizarraga goes behind the scenes to show how cloud-based technology is changing the future of video for brands. more
Don’t think startups can afford to invest in content? Think again. 2012 Content Marketer of the Year Joe Chernov explains what Silicon Valley can teach big brands about content marketing. more
The cloud is heavier than you think. We spoke to David Bellona, an interaction designer at Twitter who we met at SXSW, about the physical footprint of our increasingly prolific digital lives. more
The U.S. presidential election is tomorrow and despite what the pundits may have you believe, it’s not just a political event. Like the Olympics, with its four-year cycle the U.S. election tells us a lot about the evolution of media and technology.… more
If you’re a content creator it’s never been easier to create. But what about the poor souls on the other end of the pitch? Submittable’s Michael FitzGerald argues it’s time for techies to shift their… more
The new year is upon us and if Mayan deity Quetzalcoatl has his way, we’ll be goners by December. In the meantime, Sparksheet presents a curated sampling of pre-apocalypse predictions more
News and insights from our team.
We have a great opportunity to create narratives that show the world that Brazil is about more than samba, bunda [booty] and landscapes.
Maurício Mota
Transmedia, Brazil: Q&A with Maurício Mota
anna said:
Collaboration involves debate, yes, but people involved in collaboration should generally...
The Pitfalls of Process: Why Work Culture Matters More
Eric Troy said:
I think that the fact that an argument can be made in defense of...
In Defence of Greenwashing: How Brands are Driving the Environmental Movement
Fakharuddin said:
Hello Brad, Thanks for sharing this awesome post with some effective web design and marketing ideas.
Web Design: Where UX and Marketing Meet
Gee said:
So true not all content is relevant for each website. Unnecessary information needs to be eliminated...
The Challenges for Content Marketers in China
Dara Lin said:
Many marketers usually thinks that public relations and content marketing are different....
Public Relations or Content Marketing? Wrong Question.Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2019 Spafax, a tenthavenue company
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