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Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

Q&A Slate of Mind: Q&A with David Plotz

Slate of Mind: Q&A with David Plotz

A founding father of online journalism, 15-year-old Slate.com now finds itself in a whole new world of aggregation, content farming and SEO. We spoke to Slate editor David Plotz about how the “Slate sensibility” has helped distinguish and extend… more

Are Corporate Blogs Still Relevant?

Are Corporate Blogs Still Relevant?

Corporate blogs were all the rage a few years ago but they seem to have been overshadowed by sexier social media platforms like Twitter. In this month’s Engagement Checkup, we examine how brands are still using blogs to tell stories and mobilize… more

Q&A Content to Curl Up With: Q&A with CBS’ Jeremy Murphy

Content to Curl Up With: Q&A with CBS’ Jeremy Murphy

Custom magazines have been around for ages, but their role and relevance have been challenged by the fragmented new media landscape. We spoke to CBS Vice President of Communications Jeremy Murphy about Watch!, a branded magazine that puts content… more

Publishing A Newspaper for the iPad Age: The Daily Reviewed

A Newspaper for the iPad Age: The Daily Reviewed

Is Rupert Murdoch’s new “iPad newspaper” traditional media’s saving grace, or a last-ditch effort to monetize online content the old-fashioned way? Spafax USA’s Jose Lizarraga reviews The Daily and finds lots to like in a heavily curated… more

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Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2018 Spafax, a tenthavenue company

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