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Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.

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Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

Agency Culture How Assumptions Can Lead Us Astray

How Assumptions Can Lead Us Astray

Sometimes your gut feeling is wrong. Designers, marketers and agencies need to ask their clients the right questions or risk missing out on that golden opportunity, advises creative consultant Ted Leonhardt. more

Q&A Designing Obama: Q&A with Scott Thomas

Designing Obama: Q&A with Scott Thomas

Scott Thomas is the founder of Chicago-based design firm Simple.Honest.Work. We spoke to him about his work on Barack Obama’s 2008 presidential campaign and his bold attempt to design a “universal language.” more

The Great Sparksheet Birthday Infographic

The Great Sparksheet Birthday Infographic

Sparksheet turns 3 this month. To celebrate we put together this massive infographic, which unpacks our content, community and design and how they've evolved – along with the rest of the media and marketing world – over the past three years. more

Q&A Branding Good: Q&A with GOOD Editor Ann Friedman

Branding Good: Q&A with GOOD Editor Ann Friedman

With events, social networking platforms and even a boutique agency under its belt, GOOD is much more than a magazine. We spoke to Executive Editor Ann Friedman about what it means to be a media brand “for people who give a damn.” more

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Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2018 Spafax, a tenthavenue company

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