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Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.

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Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

Question Spark Why Don’t Airports Have Movie Theatres?

Why Don’t Airports Have Movie Theatres?

Every now and then Spafax editorial director and pro jet-setter Arjun Basu checks in with the flightgeist. In this post he asks why airports have restaurants, spas, hotels and liquor stores but no movie theatre. Coming soon: duty-free popcorn? more

Special Sparksheet has an iPhone App

Sparksheet has an iPhone App

Ever wish you could just carry around good ideas about travel, media and marketing in your pocket? Well, now you can with the brand new, 100% free Sparksheet iPhone application! more

Social Media Social Media Stardom

Social Media Stardom

Brands on Twitter aren't just providing customer service. They're earning heaps of respect, trust and publicity for relatively little cost. Social media maven Jennifer Kettlewell explains how brands can gain massive return on engagement and become… more

Q&A Touch and Go: Q&A with Dan Saffer

Touch and Go: Q&A with Dan Saffer

What do ATMs, iPhones, karaoke machines and inflight entertainment systems have in common? Each product is developed by an interaction designer who defines how the technology responds to human action. We spoke to interaction design guru more

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Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2018 Spafax, a tenthavenue company

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