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Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.

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Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

Travel Airports and Community

Airports and Community

Every now and then Spafax editorial director and pro jet-setter Arjun Basu fills us in on the flightgeist. This time he imagines airports as thriving Transumer communities. more

Publishing Speaking the Language

Speaking the Language

Reader engagement starts with relevant content. And if your reader smells a translation, then you’ve lost that person, maybe forever. A good translation goes beyond just getting the words right – it is a text adapted to the readers’ cultural… more


Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2017 Spafax, a tenthavenue company

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