The Art of the Business Conference: Lessons from C2-MTL 2014
C2-MTL bills itself as a business conference “somewhere between genius and insanity.” The 2014 edition had plenty of both. Here are our photos, tweets and takeaways from the event. more
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Topic: events
Lifting the Curtain on Digital Marketing: Lessons from Google’s Think Brand Week
Last week, Google invited Toronto’s agency crowd to its inaugural Think Brand Week, an event geared towards demystifying digital brand marketing. Here are our takeaways from the event. more
Austin’s Growing Up: Five Lessons From SXSW Interactive 2014
From the promise of wearables to the future of journalism, SXSW Interactive 2014 was chock full of lessons for the content, media and marketing crowd. more
How Offline Content Can Save Brick-and-Mortar Retail
For brick-and-mortar retail brands, a holistic content marketing strategy that includes in-store content is key to growing audiences and profits, writes Togather founder Andrew Kessler. more
Turning People into Content at APEX 2013
Last week we travelled to Anaheim, California for the Airline Passenger Experience Expo – one of the most important events of the year for the inflight entertainment industry. It’s a conference we never miss; attending returns us to our editorial… more
Tour de France’s Branding Challenge
The Tour de France wraps up its centennial edition this weekend. With so much scandal surrounding the event in the post-Lance era, we look at the race’s efforts to rebrand itself – and retain its sponsors. more
It’s Not Marketing, It’s Growth Hacking and Other Lessons from International Startup Festival 2013
The International Startup Festival took place under the sun last week in Montreal’s historic Old Port. Roughly 1,400 people came to celebrate the business of startups – and to pitch their ideas. Here are our takeaways from the event. more
Live Feed: International Startup Festival 2013
Sparksheet is proud to be the official content partner of this year’s International Startup Festival, which takes place in Montreal from July 10-13. More than 50 speakers will be presenting on everything from marketing to funding to Big Data… more
Where Creativity Meets Commerce: Dispatches and Lessons from C2-MTL 2013
Richard Branson, Philippe Starck, Diane von Furstenberg and other business and design luminaries were in Montreal last week for C2-MTL, an elite business conference that explored the intersection of commerce and creativity. Here's our roundup of the… more
Way Beyond Austin: Lessons From SXSW 2013
SXSW Interactive gets bigger every year, but it’s still the world’s best bellwether of what the future of media, business and technology has in store. Here’s what we took away from this year’s event. more
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The Sparkbeat
News and insights from our team.
- Sparksheet @ SXSW Interactive 2014
- Behind The Cover: Making Coke Pop
- Could You Be Sparksheet’s Next Editorial Intern?
- Happy Holidays from Sparksheet
- Sparksheet Wins Big at Canadian Online Publishing Awards
- Moving On: Five Lessons From Four and a Half Years of Editing Sparksheet
Spark Quotes
The opportunity to find a culture or consumer that is right for your brand has grown exponentially. But that doesn’t mean marketers should blindly jump into the fray.
Carolyn Childs
Same Same, But Different: Understanding Emerging Markets
What is Sparksheet?
We’re an award-winning multiplatform magazine. We explore how brands are using different platforms to get relevant content to the right people wherever they may be.
About Sparksheet →Sparksheet Events
We turn events into content. From speaker interviews and think pieces, to live-tweeting and post-event roundups, we’ve got conferences covered before, during, and after the event.
Sparksheet Events →Sparksheet TV
We have our own YouTube channel. Check out our candid backstage video interviews with some of the world’s most influential marketers, journalists, authors and CEOs.
SparksheetTV →Accolades
Some of the awards we’ve won
Content Marketing Awards 2013
- Best Interview or Profile (Gold): (The Long Tail of Things: Q&A with Chris Anderson)
- Best Overall Digital Magazine (Honorable Mention)
Webby Awards 2013
- Webby Honoree for Best Email Newsletter
Folio Awards 2012
- Best Standalone Digital Magazine, B2B (Gold – Eddie)
- Best Online Column or Blog, B2B (Gold – Eddie) (Return of the Editor)
- Silver – Best Digital Edition/Digital Magazine Design (Silver – Ozzie)
Canadian Online Publishing Awards 2012
- Best overall online-only publication (Gold)
- Best website design (Gold)
- Best e-newsletter (Gold)
- Best mobile-optimized website (Gold)
- Best blog (Silver)
- Best use of social media (Silver)
- Best article of series of articles (Silver)
Folio Awards 2011
- Eddie Award, Best Online Column, B2B (Print in Digital Clothing)
National Magazine Awards 2011
- Silver for Best Digital Design
Webby Awards 2011
- Webby Honoree for Best Business Blog
W3 Awards 2010
- Corporate Communications (Silver)
- Public Relations (Silver)
- Blog Newsletter
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