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Luxury in the Details: Q&A with Mary Gostelow

The leading lady of luxury travel writing, Mary Gostelow spends roughly 300 days a year away from home – and she’s never missed a flight. We spoke to her about brand loyalty, the meaning of service, and the ups and downs of living the ultimate Transumer lifestyle.

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The Transumer: Hotel Confidential

We’re not all talk here at Sparksheet – every month we inspire you with ideas that help your brands connect with the transumer. In this installment, our professional jet-setter Charlene Rooke checks in with ideas for hotels that want to attract ahead-of-the-curve travellers, drawing from best practices and partnerships across the hospitality industry.

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Out of Home Away from Home: Q&A with Fairmont’s Alexandra Blum

As Director of Global Brand Partnerships for Fairmont Hotels and Resorts, Alexandra Blum knows how to make a Transumer feel at home. We spoke to her about Fairmont’s fitness programs, local food philosophy and the joys of custom magazines.

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