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Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

The Sparkbeat What Does Platform Agnostic Mean?

What Does Platform Agnostic Mean?

We’ve been using the term “platform agnostic” for years. But our recent feature article about the future of magazine apps has given us pause to reflect on an uncomfortable truth: We’re not entirely sure what “platform agnostic” means… more

Convergence When Journalism and Marketing Converge

When Journalism and Marketing Converge

A reporter walks into a marketing agency and a “branded journalist” is born. What once seemed like the set-up to a joke is just a reality of the new media age, explains content marketer Biserka Anderson. more

Brand Brazil Transmedia, Brazil: Q&A with Henry Jenkins

Transmedia, Brazil: Q&A with Henry Jenkins

Media scholar and "Convergence Culture" author Henry Jenkins visited Brazil this summer to check out the country’s burgeoning transmedia scene. Local journalist Renata Acioli spoke to him about a culture on the threshold of international attention.… more


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