As Sparksheet’s China columnist, Ogilvy & Mather’s Kunal Sinha keeps tabs on China’s emerging consumer class. This time he fills us in on the Chinese Lunar New Year Festival, an annual countrywide pilgrimage in which both travellers and brands… more
Ogilvy & Mather’s Kunal Sinha checks in with the latest on China’s emerging consumer class. This time he shares insights from a lakeside holiday near Shanghai, where breathtaking vistas and historic gardens compete with Prada outlets and Papa… more
Ogilvy & Mather's Kunal Sinha checks in with the latest on China's emerging consumer class. Turns out Western hotel brands have a lot to learn about the art of storytelling. more
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The importance of a technical translation being accurate and efficient can indeed not be overstated. Especially in the ever...
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Cool Sophie…as I probably won’t watch the game…I get to check out the ads anyway…:- D
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Raghuvanshi Rakesh said:
Rationality plays a very important role case in point is look at Dabur in...
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Jason Fonceca said:
I know I’m late to the party, but I really really enjoyed this, Aliyah. Luxury Brands sometimes feel...
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