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Articles tagged as: social media

Question Spark

Is Flying a Social or Solitary Experience?

2010/03/09 | By Dan Levy | Responses (7)

From social networking apps to seat-to-seat chat, our world is becoming more social and so is the inflight experience. But is this really a good thing?

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Q&A, Relationships, Return on Engagement, Travel

New Marketing Man: Q&A with Chris Brogan

2010/01/18 | By Dan Levy | Responses (19)

You’ve heard of Chris Brogan. His New York Times bestseller, “Trust Agents” (with Julien Smith), was one of the biggest marketing books of 2009. His business blog ranks on the Technorati Top 100. To ring in the New Year, we spoke to him about travel brands, corporate blogging and how the Internet is a lot like “hamburger helper.”

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Publishing, Q&A, Travel

Branded Media 2010: Q&A with Sir Martin Sorrell

2010/01/05 | By Raymond Girard | Responses (83)

As CEO of WPP Group, Sir Martin Sorrell is one of the world’s most powerful ad men. He pretty much invented the holding company model and is known for his predictions about the future of media. We spoke to him about branded content, Rupert Murdoch’s dust-up with Google, and marketing to the consumer in transit.

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Relationships, Return on Engagement

Five Lessons From BlogWorld 2009

2009/11/03 | By Dan Levy | Responses (8)

We spent a weekend this month at the BlogWorld conference in Las Vegas. The global gathering brought together everyone from corporate bloggers and PR professionals, to travel journalists and Twitter-happy celebrities. Proving that what happens in Vegas stays online, Sparksheet editor Dan Levy shares five lessons he learned in BlogWorld.

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