Instagram and Pinterest may be the media darlings of the moment, but in an increasingly noisy world, the best way to get noticed may be to buck fashion entirely, writes communications expert Dorie Clark. more
With 66 million monthly visitors and a valuation of more than $1 billion, Yelp is North America’s go-to site for user-generated business reviews. We spoke with Yelp’s Crystal Henrickson about what it takes to create a robust community both online… more
What do President Obama, MTV and Southwest Airlines have in common? All are clients of social media monitoring company, Radian6. In our latest video Q&A, Director of Marketing Jon McGinley explains the magic… more
You’re familiar with fan fiction and brand storytelling, but you’ve probably never heard of brand fiction – that’s because Helen Klein Ross made it up. We sat down with the woman behind social media sensation
With brands like Pirates of the Caribbean and Coke on his resumé, Jeff Gomez is one of the world’s leading producers of transmedia entertainment. We caught up with him in San Francisco to talk about branded content, gamification and… more
It seems like we can’t avoid the small screen these days. Even if you’ve ditched your TV because you watch shows on your laptop or iPad, you’re bound to see TV screens in thousands of restaurants, stores and even doctors’ offices. These… more
In light of Alex Rowland’s latest column on the rise of performance-based online video advertising we thought we’d share a few strategies that some of the top independent content creators on YouTube are using to make money. Lots of money. As it… more
As Executive Creative Director of Google Creative Lab, Robert Wong has the enviable job of getting Google’s “toys out to the kids,” as he puts it. We sat down with him at the Tomorrow Awards… more
SXSW is a massive gathering of the world’s content creators, the folks who craft and market the media we consume on and offline each day. But with all this content, someone has to sort the wheat from the chaff. We spoke to The Guardian’s Ian… more
As a designer, programmer, and media critic, Microsoft FUSE Labs’ Gilad Lotan bridges various worlds that are near and dear to us at Sparksheet. We caught up with him in New York City this winter and chatted… more
News and insights from our team.
If you are a journalist, and wish to have distribution for your ideas, and earn a living, you better figure out a way to become a brand because you’re going to have to do it yourself.
Bob Garfield
Beyond the Media: Q&A with Bob Garfield
We’re an award-winning multiplatform magazine. We explore how brands are using different platforms to get relevant content to the right people wherever they may be.
About Sparksheet →
We turn events into content. From speaker interviews and think pieces, to live-tweeting and post-event roundups, we’ve got conferences covered before, during, and after the event.
Sparksheet Events →
We have our own YouTube channel. Check out our candid backstage video interviews with some of the world’s most influential marketers, journalists, authors and CEOs.
SparksheetTV →Some of the awards we’ve won
@spundge said:
RT @Sparksheet: We’re live-curating content from the commerce and creativity conference, #C2MTL...
C2-MTL 2013 Live Feed
tushnaa said:
Journalism also needs to be in a correct and ethical way. The article is very well written and...
Five Journalism Habits Brands Should Avoid
@Sparksheet said:
John Mackey references Dan Pink – here’s our Q&A with him from earlier...
In Defense of Sales: Q&A With Daniel H. Pink
@rontite said:
Great interview with @danielpink and even features a trailer for his new book. Looking fwd to...
In Defense of Sales: Q&A With Daniel H. Pink
@michaelassad said:
RT @TPLDrew: In Defense of Sales: Q&A With Daniel H. Pink http://t.co/NXu8HsI1kC...
In Defense of Sales: Q&A With Daniel H. PinkOriginal Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2011 Spafax, a tenthavenue company
Back to the top ↑
