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Sparksheet is an award-winning blog published by Spafax Content Marketing. With insight about content, marketing and PR, Sparksheet offers fresh thinking and thought leadership from Spafax and from around the world.

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Sparksheet Monthly

Subscribe to Sparksheet Monthly and receive our free e-newsletter on or near the first Tuesday of every month.

  Web Design: Where UX and Marketing Meet

Web Design: Where UX and Marketing Meet

With the scoop on Google's new mobile-friendly search algorithm, the importance of sticky navigation and more, Straight North marketing director Brad Shorr knows what your company needs to craft a website user experience that's a match for its brand.… more

The Sparkbeat Behind The Cover: Making Coke Pop

Behind The Cover: Making Coke Pop

This month’s feature article presented a tricky problem for Sparksheet’s design team: How do you riff on Coca-Cola’s iconic brand image without crossing into cliché territory? Because title images (“hero graphics” for you designers)… more

The Sparkbeat Sparksheet Wins Record-Smashing Seven COPAs

Sparksheet Wins Record-Smashing Seven COPAs

Maybe it’s our creative director’s near-obsessive attention to detail. Maybe it’s the tsunami of tweets our community manager cranks out on a daily basis. Or maybe it all just boils down to Content. Whatever it is, it’s working. And we… more


Original Sparksheet content is licensed under a Creative Commons License permitting non-commercial sharing with attribution. Please include a link to the original article. © 2017 Spafax, a tenthavenue company

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