Q&A
As Executive Creative Director of Google Creative Lab, Robert Wong has the enviable job of getting Google’s “toys out to the kids,” as he puts it. We sat down with him at the Tomorrow Awards…
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Q&A
SXSW is a massive gathering of the world’s content creators, the folks who craft and market the media we consume on and offline each day. But with all this content, someone has to sort the wheat from the chaff. We spoke to The Guardian’s Ian…
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Q&A
As a designer, programmer, and media critic, Microsoft FUSE Labs’ Gilad Lotan bridges various worlds that are near and dear to us at Sparksheet. We caught up with him in New York City this winter and chatted…
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Brand Brazil
Brazil’s ballooning middle class is transforming the South American country into a global competitor. On the ground in São Paulo, Sparksheet’s Brazilian correspondent Renata Acioli spoke to TAM’s marketing director Manoela Amaro about how…
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Q&A
At Sparksheet we’re fascinated by the increasingly symbiotic relationship between the online and offline realms. We spoke to R/GA’s Lynne D. Johnson and IRL…
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Q&A
Content is the secret weapon for any brand looking to tell (and sell) their story. We asked business strategist Carol Roth and Oxford Communications’ Ben Grossman to…
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Q&A
Telling stories is at the heart of what we do here at Sparksheet and it’s also the key to great marketing. We spoke to three BrandsConf speakers, Cisco's Tim Washer, Get…
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Q&A
Before marketing themselves to the world, businesses need to foster their identities on the inside. We spoke to JWT Inside Senior Copy Writer Robert Fiesler about finding the right people to tell your…
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Q&A
As Executive Vice President and Chief Creative Officer at Wunderman New York, Nick Moore understands how media, marketing and advertising are being transformed by the digital revolution. We caught up with him…
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Q&A
Brand consultant and self-described "Smartest Man in the World" Saul Colt was one of BrandsConf's funniest presenters. We caught up with him backstage and asked…
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